PH artisan jam
maker gains int’l recognition
By
DTI-TIPG-EMB
August 22, 2018
MAKATI CITY – The
Fruit Garden, one of the exporters assisted by the Department of
Trade and Industry (DTI) was recently awarded one-star by Great
Taste for its pineapple coco rhum jam during the release of Great
Taste 2018 last 1 August 2018 at The Guild HQ in Gillingham, Dorset,
United Kingdom.
The Fruit Garden’s jam was
recognized with One-star of excellence against 12,634 products
entered by producers across the globe. According to Great Taste, for
this year, 1,207 foods grabbed 2 stars and 3,254 were awarded a 1
star. Meanwhile, 192 foods achieved their highest rating, three
stars. These translated to a total of 37% accredited products out of
all the entries this year.
Great Taste, tagged as the
world’s most coveted food awards, started in 1994. It is considered
as the largest and trusted accreditation scheme for fine food and
drink. Products were blind-tasted by panels of specialists which
include top chefs, food writers, influencers, food critics,
restaurateurs and fine food retailers.
The Fruit Garden is among
the enrollees and assisted exporters of the DTI-Export Marketing
Bureau under its Regional Interactive Platform for Philippine
Exporters Plus (RIPPLES Plus).
According to DTI-EMB,
Fruit Garden is the first and only Filipino company in the Jam
Segment to be selected due to its product’s distinct taste which is
achieved by its cooking process in copper cauldrons, in small
batches, under strict quality control. The Fruit Garden also takes
pride in the achievement of its unique flavor, made of local
ingredients.
After its recognition by
the prestigious food and beverage guild, Fruit Garden aims to gain
more recognition from global markets by expanding abroad, and
showcasing its product to foreign markets for greater appreciation
of the quality of food products produced in the Philippines.
The DTI-EMB’s RIPPLES Plus
Program is assisting emerging entrepreneurs in the development of
their products and services through strategic interventions such as
trainings and capacity building; investment, marketing and
promotions, support for innovation, product development and design;
market access facilitation through Mutual Recognition Arrangements (MRAs)
and certifications. These interventions or modes of assistance
ensure that the companies are competent and export-ready. The
program has worked towards increasing the number of
internationally-competitive Philippine product and services
exporters with EMB at the helm.